Wednesday, February 22, 2012
Comedic Brandplay
Work is play. While this isn't always the case, the following examples show how branding can be immensely amusing- to designers and non-industry friends alike. Some of them are provocative; others are pretty adorable. However these attempts at comedic brandplay make you feel, it's important to remember that you feel something. The worst response, after all, is not laughter or hatred- it's apathy.
Disclaimer: Wallace Church doesn't have an opinion of which one crosses the line and which one is funny- that's for you to decide. However, we will say that all of these designers should be commended for their imagination and cleverness.
Above: a YouTube video passed around by one of our Design directors. Courtesy of Adam Ladd and his daughter.
More after the break.
Anna Utopia Giordano's "Pop Bottles" makes a statement. Click here for the website.
Victor Hertz's Honest Logos, distorts brands and rewrites them to reveal what the designer thinks they actually stand for. See his Flickr for the whole series.
Brand Memory Game makes brand recognition into fierce competition. Play with non-designer friends and dominate.
Thanks to our own Carolyn and Lou, who found these examples and wanted to share them with you.